Velvet 100
Galena, Illinois, United States | Established. Jan 01, 2021
Music
Press
ienvenu pour un nouveau lundi de découvertes musicales. Aujourd’hui, nous sommes fiers de vous présenter le projet qui accompagnera votre semaine de la meilleure note : il s’agit de Velvet 100. Son EP du même nom, vous apportera les meilleures vibrations possibles, et vous ne pourrez vous arrêter de danser, ou de rêver.
De ‘Feels Like This’ à « Remember Me’, Velvet est un véritable succès musical aux rythmes contagieux. Les grooves entre disco, soul et musique house sont infinis et déconnectent l’auditeur de la routine quotidienne à chaque note. Velvet 100 brille de par sa créativité et sa qualité musicale indéniable. C’est rare actuellement, et cela fait du bien à entendre.
Velvet 100 est un opus qui arrive à temps pour faire face à l’automne qui s’installe doucement mais sûrement, et éclaire une industrie qui commençait à tourner en rond. Il réchauffe les coeurs et nous permet d’apprécier des mélodies addictives que nous écoutons maintenant en boucle chez indiechronique.
L’artiste sera bientôt de retour en studio pour nous préparer encore plus de musique et de belles surprises. Autant vous dire que l’on a hâte !
Découvrez Velvet 100 ci-dessous ! - INDIE CHRONIQUE
Artist Feature: Velvet 100
Written by Paul Golder in Artist Feature - Phoenix 98 FM
Discography
Still working on that hot first release.
Photos
Bio
Stylishly blending the immersive and calming nature of Deep House, with Nu Disco flavors and a clear edge of creative intention – BMI-signed producer and artist Velvet 100 drives with a faultless commitment to the moment.
Velvet 100 is the project of American musician and producer Robert W. Shallenberger, Jr., and he zeros in on keeping things chilled out and down tempo with his multi-layered, euphoric yet peaceful contributions to the scene.
The sound of Velvet 100 takes influence from legendary groove makers Chic, as much so as the silky sophistication of Sade, Smooth tones and crisp rhythms unite, promising easy escapism that softly but surely drowns out the weight of the world.
Shallenberger Jr., a multi-instrumentalist and long-time musician, brings a refreshing level of creativity to mellow dance. His background with touring bands has played a crucial role in crafting the organic, authentically engaging tracks that make up his catalogue. Timeless, hypnotic classics like ‘Late Flight Out’, and melodically captivating alternatives such as ‘Driving Monaco’, all promise an air of purity and precision. The delicacy and depth of ‘Remember Me’ makes for a profoundly moving highlight from a series of upcoming new tracks.
Sonic influences include Trevor Horn and Tommy LiPuma, and with that a defiant love for sound-play and uninhibited composition stands tall. No set method leads to each release, but rather a dedication to the freedom of creating – in essence, to finding the perfect groove. Whatever the style or pace, if an audience is moving to the beat, it’s a job well done.
Now gearing up to re-launch as a solo effort – writing, producing and releasing entirely as one – a brand new project is set for release in late September, 2021. Whilst far from the beginning of the Velvet 100 journey, it’s undoubtedly the start of an epic new chapter.
-Rebecca Cullen / Stereostickman.com / London, UK
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